Sales Introduction

Dear ____________________:

For a long time you have been a valued customer and gave our salesman, _________________________,  a warm reception.  Regretfully, we must inform you that ____________________ 
suddenly died ________.

This is a quick note to let you know that _________________________ will be taking over _____________________ territory and will be dropping in on you soon.  We think very 
highly of ___________________ and his knowledge of our product, ______________.
     

We are sure that you will continue to enjoy the same profitable and pleasant relationship that you knew with ________________________.

Cordially yours,

______________________________